Fitness in the city
When Fitness and the City launched their previous site, they were just starting their business. The site was managed by an owner who knew that a digital presence was important, but didn’t really know how to build a site. I stepped in to give the website purpose. I looked at the user flow, particular how many clicks it took a user to sign up for a class, as well as search-ability. In the end, I created a single page site on SquareSpace.